In compliance with social and ecological standards, Blue Planet identifies products at BRAX that are both sustainable and authentic. Just like this contemporary five-pocket in the Maple S style. The denim quality has a good fit and is a classic for a timeless, authentic style - fashionably implemented in these women's jeans. The elastic cotton mix is responsible for the very good wearing properties of these five-pocket jeans in a straight fit with a straight, shortened leg. Fashionable impulses thanks to the new silhouette and trendy used look. Our lifestyle: conscious and modern.
What does EIM Score mean?
The EIM Score stands for Environmental Impact Measurement. With the help of the EIM score, it is possible to make sustainability in the finishing process measurable. A traffic light system (red, yellow, green) shows the consumption of water, energy and chemicals. The evaluation also includes the occupational health and safety of the employees in the score.
At BRAX, we are pursuing the goal of achieving the green and thus best EIM score for 70% of our jeans from January 2021. From January 2022, 100% of the jeans should be finished in an ecologically sustainable way and awarded a green EIM score.
